I originally had a career as an executive PA, but my life-long dream was always to go to beauty school. When I was in my thirties I took the plunge and left the rat race in order to attend college, where I obtained an IHBC (International Health & Beauty Council) Diploma as a Beauty Specialist, and an IIHHT (International Institute of Health & Holistic Therapies) Diploma in Aromatherapy.
I got the idea for my brand, LouLouBelle Skincare (louloubelleskincare.co.uk), by listening to clients when I worked as a beauty therapist after graduating from college. People would tell me that they wanted products that not only pampered them, but which were also highly effective. The skin is one of the most important organs in the body, so I began to research different ingredients. I realised that high quality natural ingredients can make a real difference to the look and feel of your skin. By this point, I was running my own beauty therapy room, and I realised that people were always on the lookout for great new products, which gave me the confidence to develop my own range.
If you love your skin and it will love you back. Cleanse, tone & moisturise morning and night. Exercise, drink plenty of water. Your diet is also important, have a healthy & varied diet. Always moisturise your neck. Use the correct products for your skin type.
The pandemic has created challenges for everyone, but I love chatting with customers at shows and events, so I intend to hope to return to doing those wherever it’s still possible. My Orchid anti-ageing moisturiser has just won a Silver award in the FreeFrom Skincare Awards ,so I’ll be spearing the word! I’ve also noticed a renewed interest in bath and body products, so I hope to roll out more of those in the fullness of time.
THREE WAYS TO BE MORE SUSTAINABLE
1 - Less is More: A good quality product should go a long way - and if we all use only what we need then it’s kinder to the environment. In relation to my own products, I avoid unnecessary fillers and bulking agents.
2 - Nature Knows Best: I always opt for natural ingredients, both in business and in my own shopping habits. I’m generally not a fan of anything that’s highly processed.
3 - Invest in the Best: Sustainability comes at a price, but it’s worth it. You can’t buy a disposal dress for £5 and expect it to be good for the planet.